

news
ProteoGenix names Mike Allen, MBA, Senior Vice
President, Commercial Operations
COSTA MESA, CA, March 19, 2008---ProteoGenix announced today that it has named
Mike Allen as Senior Vice President, Commercial Operations.
Mr. Allen has 23 years experience in both the diagnostic and therapeutic
reproductive health markets, including 10 years in general management and senior
sales and marketing positions. Mr. Allen began his career with Ortho
Pharmaceutical where he held positions of increasing responsibility in sales,
sales training and sales management. Mr. Allen also served in a number of senior
commercial roles at Serono Inc., a global leader in reproductive endocrinology,
including positions as General Manager, Serono Canada, and Executive Vice
President, North American Reproductive Endocrinology Business Unit. During his
tenure at Serono, Mr. Allen lead a number of successful flagship product
launches and had direct responsibility for all aspects of a commercial operation
generating more than $250M in annual revenue. Mr. Allen has also held senior
management positions at Prometheus Labs, a provider of esoteric diagnostic
testing services, and Vice President, Marketing at Tercica where he played a
leading role in creating the commercial infrastructure and launching the
company’s first two products. Mr. Allen has broad experience in all commercial
disciplines and a track record of building and leading peak performing
commercial organizations.